Each and every cool new application that comes out for iPhone is not worthy of a front page story on iphonePOV, but this one is so cool, we're breaking the rules.
Mojit is a smooth little web interface which helps you keep all your iPhone applications in one personalized iPhone-esque location. The result a single bookmark which will lead you to dozens of iPhone programs, instead of dozens bookmarks which are a pain to keep track of.
You do have to sign up, but they only want your email and a user name (and you could give a false e-mail because it's not verified.) Check it!